BRANDS ACADEMY OF REAL ESTATE

  3 credit hours. Instruction on GREC advertising rules across digital and traditional platforms — brokerage identification, supervision, fair housing, and misleading advertising prevention.

What you'll cover

• Georgia advertising law fundamentals — GREC rules, broker supervision, required identification standards, common violations
• Digital & social media compliance — Instagram, Facebook, TikTok, YouTube, AI-generated media, record retention
• Print advertising, Fair Housing & risk reduction — flyers, postcards, signage, penalties, proactive compliance

Hands-on activities included

• Canva flyer walkthrough — step-by-step build of a compliant print marketing flyer, including required disclosures, brokerage attribution, and Fair Housing language
• Compliance video recording walkthrough — learn how to record a compliant social media or listing video with proper disclosures, brokerage ID, and required language on screen

 3 credit hours. Learn how to use AI tools to create stronger, more compliant MLS listings while following FMLS, GAMLS, and GREC advertising regulations. This course focuses on how listing data flows across digital real estate platforms and how inaccurate or non-compliant information can create advertising risks across every marketing channel. 

What you'll cover

• AI-powered MLS listing enhancement — using AI to improve listing descriptions, headlines, property remarks, SEO keywords, and buyer-focused marketing while maintaining MLS compliance 
• FMLS, GAMLS & syndication compliance — listing accuracy, status updates, IDX/VOW rules, attribution requirements, auto-populated marketing risks, and builder vs. resale listing regulations 
• AI-generated advertising & digital risk reduction — reviewing AI-generated remarks, property descriptions, captions, and marketing copy for misleading claims, Fair Housing concerns, copyright risks, and missing disclosures 

Hands-on activities included

• AI MLS audit workshop — live walkthrough using AI tools to review MLS listings, public remarks, photo descriptions, and syndicated marketing content for compliance risks and advertising violations 
• AI listing optimization exercises — agents will practice rewriting listing descriptions, improving SEO visibility, enhancing buyer engagement, and creating compliant MLS marketing content that performs across digital platforms 

  3 credit hours. Instrucción sobre el cumplimiento de las normas de publicidad de la Comisión de Bienes Raíces de Georgia en plataformas digitales y medios tradicionales.

Temario del curso

• Fundamentos de la ley de publicidad inmobiliaria — normas GREC, responsabilidades del corredor, identificación de correduría, violaciones comunes
• Cumplimiento en publicidad digital y redes sociales — Instagram, Facebook, TikTok, YouTube, contenido generado por IA, conservación de registros
• Publicidad impresa, Vivienda Justa y reducción de riesgos — volantes, postales, señalización, cumplimiento proactivo

Actividades prácticas incluidas

• Tutorial de volante en Canva — construcción paso a paso de un volante de marketing impreso con las divulgaciones requeridas, identificación de correduría y lenguaje de Vivienda Justa
• Tutorial de grabación de video de cumplimiento — aprenda a grabar un video de redes sociales o de propiedad con las divulgaciones correctas, identificación de correduría e idioma requerido en pantalla